LINDEX
Lindex was founded in 1954 in Sweden. Originally, LINDEX exclusively focused on the offer of underwear, now it also offers an assortment for children of all ages and women's clothing. The store in Nové Smíchov is one of 450 branches worldwide. Despite the fact that LINDEX was created in the last century, it uses the most modern communication technologies of today.
To share digital content, LINDEX uses LED walls, seamless panels and large LED displays. Individual displays are deployed according to the size and type of premises or the importance of a specific message. These are shop windows, entrance areas to the store or places intended for paying for selected goods. Plain and simple diverse digital solutions for diverse physical business premises.
Displays are a suitable solution to effectively communicate with store visitors. They make it possible to show the latest collections and refresh the look of the store. Not only does the customer get inspiration through the content on the screens, but they also learn about current offers or even job vacancies. Everything can be adapted to the current needs of individual stores.
Advertising content and key messages are created by LINDEX in the marketing department in Sweden. The sharing of digital content can vary depending on the store's assortment and depending on the department in which the LED wall/display or seamless panel is located. You can clearly display the women's, children's collection or specific products from the underwear, cosmetics department or the overall cross-section of the assortment.
For system management and distribution of digital content, LINDEX uses an outsourced company, which at the same time ensures the delivery and installation of monitors throughout Scandinavia.
Since the service company has no close partner in the Czech and Slovak Republics, they had to look for a local supplier in LINDEX. They decided to use the previous good cooperation with AV MEDIA SYSTEMS. Digital Sign installation has been implemented by LINDEX for the second year.
AV MEDIA SYSTEMS has not only become an installation partner for LINDEX, but also ensures the delivery of its own equipment, which is significantly more advantageous for LINDEX in terms of guarantees and overall service.