In the previous article, you could read how we decided to try the XR technology and why we included it in our services.
How does XR work?
In practice, it works by turning the presenter standing behind the lectern into an actor or actress who moves around in a pre-selected 3D environment. However, in reality he/she is in the green screen studio where only a green background surrounds him/her. It may sound complicated, but there is nothing to fear. Our experienced team guides the client through the entire shoot to a successful finish.
ON MOUNT EVEREST WITHOUT AN ICE AXE AND IN A SUIT
The actor is captured by the camera and the graphic server virtually inserts him into a 3D environment that the client chooses from our offer. Alternatively, we will help the client with the production of an environment that accurately matches its desires. Thanks to the movement of the camera, which changes the point of view of the actor, the viewer gets the feeling that the actor is in a real studio, in a park, or on top of a mountain. This phenomenon cannot be usually demonstrated other than by going to the real environment and shooting scenes in it. But now there is a new option, namely to shoot the desired scenes from any place in the world in our XR studio.
EVERYTHING UNDER CONTROL
Presenters see themselves in an augmented virtual environment on the monitors in front of them. And since in reality he/she is only in front of a green screen, the ability to see himself/herself in the chosen place will complete the overall atmosphere, and the presenter can thus better visualize his/her position and adapt to that environment .
On the screen, in addition to the visual, he/she can also see the prepared text, which our team sends in using a reading device – you can recognize this mainly from the news, where it is used by TV presenters.
DREAM BROADCAST CAN BE REALITY – VIRTUAL REALITY
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Do you have a dream place where you want to organize a conference, but it is not possible for economic or other reasons?
- Do you want to broadcast from a design studio that matches your desires?
Excellent! We can prepare a tailor-made environment for you. Broadcast from the city, from mountain tops, or from a stylish studio, which we will complete with your logos and screens with your presentation.
You do not have to present the weather forecast to have 3D objects on the scene. We will model tailor-made virtual objects, charts and texts. Deliver information to your viewers in a unique way!
We will fine-tune the event together with an experienced technical team who will listen to your requirements and advise you in case of difficulties. If you reconsider the background colour before shooting, or if you wish an extra screen, we can respond to these demands relatively quickly.
Do you want to be sure that you will not trip over your own words, that all the guests will come, so you would rather pre-record the broadcast? We will shoot the event live and make a recording for you, so you will be in control of everything, and if something goes wrong, we can reshoot the scene.
And what will happen when the event is over? The recording of the best moments will be cut and edited in post-production for you for further possible use.
BENEFIT OF THE XR SOLUTIONS
- You will be attractive to event sponsors
- The impact and result of your message will be unforgettable
- You can also present unfinished products, for example to investors
- You can keep the viewers’ attention longer
HOW DOES XR STUDIO DIFFER FROM A CONVENTIONAL VIRTUAL STUDIO?
- The main difference is the addition of a third dimension in XR, you move in a 3D environment, so the scene appears real
- Scenes need to be defined in the preparation phase, but can be relatively flexibly changed even on the day of shooting
- You can insert and animate 3D objects and view them from all directions
- The scene is dynamic and can contain visually attractive effects that were previously only achieved in post-production
Are you interested in that solution? Take a closer look at oneAVstudioXR or contact us directly!
In the previous article, you could see our studio in action. How was the showreel filmed? Take a look under the hood in the latest behind the scenes video!